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How Starbucks Became a $100B Success Story | Howard Schultz | From Poor Boy To Billionaire
There's not a single person on this the planet who haven't heard of Starbucks world's biggest coffee house company but did you know that the former CEO of Starbucks Howard Schultz was born and raised in poverty barely making ends meet and when things got tough he even had to sell his blood a couple of times this is the success story of Howard Schultz how he went from living in poverty and struggling for money to survive to transforming Starbucks into a 100 billion dollar company and he was just a young boy who never stopped dreaming and here is why you shouldn't stop too he was born in a very poor family, he spent his childhood living in a small one-bedroom apartment from a public housing projects his father was an army vet and a truck driver and spent most of his life working low paid jobs when Howard was only 7 years old while delivering diapers his father fell on the ice and broke his leg and because of this he was fired from his job and with no medical insurance and no savings his family was struggling for money that image of his father laying on the couch feeling hopeless crushed and defeated left a permanent mark in his memory it was one of the biggest defining moments in Howard's life and to get away from all of these problems he used to sit on the staircase in his building dreaming of a better life he played football in high school and earned an athletic scholarship to go to college but he didn't want to play sports and decided to major in communications so to pay for college he had to take student loans and worked many odd jobs to make ends meet few times he even had to sell his blood for money to survive after graduating from college Howard worked at a ski lodge and as a salesman but he had a desire to work at Starbucks at that time Starbucks had three owners and only sold coffee beans so at the age of 29 after a full year of convincing the owners to hire him he finally got a job at Starbucks while on a business trip to Italy he walked into an Italian coffee shop and he was fascinated by his experience while drinking coffee he was amazed by the fact that the owners of the coffee shops knew their customers and they even called them by their names while serving them coffee
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